

Goals
Salt Life came to me with the objective to promote a holiday sale for Christmas and New Year on select products.
By leveraging brand copy with entertaining imagery and video coupled with advanced targeting and bidding strategies, I was able to generate $23,272 in sales with a ROAS of 12.23 on $1,900 of ad spend.
Holiday Sale Ads Performance
Results
437
Purchases
$23,272
Attributed Revenue
12.23
ROAS

Total Ads Performance For The Month of December
Ad Spend
$12,920.07
Purchases
1,879
Attributed Revenue
$119,050.35
ROAS
9.21

Breakdown of Performance For The Following Months
Ads Performance January 2019
Ad Spend
$3,366.32
Purchases
48
Attributed Revenue
$7,982.22
ROAS
2.37

Ads Performance February 2019
Ad Spend
$2,985.54
Purchases
55
Attributed Revenue
$9,225.99
ROAS
3.09

Ads Performance March 2019
Ad Spend
$2,985.54
Purchases
55
Attributed Revenue
$9,225.99
ROAS
3.09

Ads Performance April 2019
Ad Spend
$2,985.54
Purchases
55
Attributed Revenue
$9,225.99
ROAS
3.09

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