PRICING STRUCTURE

 

I offer 2 pricing structures, performance-based and ad spend based. In order to determine which pricing structure I assess a few key things.

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Current Ad Performance

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Sales Volume

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Website Traffic

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Conversion Rate

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Customer Lifetime Value

Based on this assessment your business will fall into one of two camps:

1. Established Business with a Proven Sales Funnel

Performance-based Pricing

Percentage of revenue attributed to our ads (1-day clickthrough sales only). Facebook’s default attribution window is a 28-day click, 1-day view. However, to ensure that the sale you are being charged from was a direct result of our ad, we will only charge when someone clicks on one of our ads and converts in the same day.

Average revenue per purchase = $1 - $100

Monthly Price: 15% of attributed revenue (1-day clickthrough sales only)

Average revenue per purchase = $100 - $200

Monthly Price: 10% of attributed revenue (1-day clickthrough sales only)

Average revenue per purchase = $200+

Monthly Price: Negotiable

2. The business is new to Facebook advertising or is struggling to get cash positive results.

Percentage of Ad Spent

This is reserved for businesses where we do not yet know the feasibility of being cash positive on Facebook, yet we want to give it a fair, well thought out strategic approach. If/when the businesses reaches an ongoing cash positive return we can switch to performance-based if you wish.

Up to 5K Monthly Ad Spend

Monthly Price: $2,000

10K - 50K Monthly Ad Spend

Monthly Price: 15% of Monthly Ad Spend

50K Plus Monthly Ad Spend

Monthly Price: Negotiable

Based on our assessment your business will fall into one of two camps:

1. Established Business with a Proven Sales Funnel

Performance-based Pricing

Percentage of revenue attributed to our ads (1-day clickthrough sales only). Facebook’s default attribution window is a 28-day click, 1-day view. However, to ensure that the sale you are being charged from was a direct result of our ad, we will only charge when someone clicks on one of our ads and converts in the same day.

Average revenue per purchase = $1 - $100

Monthly Price: 15% of attributed revenue (1-day clickthrough sales only)

Average revenue per purchase = $100 - $200

Monthly Price: 10% of attributed revenue (1-day clickthrough sales only)

Average revenue per purchase = $200+

Monthly Price: 15% of attributed revenue (1-day clickthrough sales only)

2. The business is new to Facebook advertising or is struggling to get cash positive results.

Percentage of Ad Spent

This is reserved for businesses where we do not yet know the feasibility of being cash positive on Facebook, yet we want to give it a fair, well thought out strategic approach. If/when the businesses reaches an ongoing cash positive return we can switch to performance-based if you wish.

Up to 5K Monthly Ad Spend

Monthly Price: $1,000

5K - 10K Monthly Ad Spend

Monthly Price: 20% of Ad Spend

10K - 50K Monthly Ad Spend

Monthly Price: 15% of Monthly Ad Spend

50K Plus Monthly Ad Spend

Monthly Price: $1,000

Let's Chat.

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