Goals

Focus initially contacted me for a Facebook ads account audit. They were having issues with rising costs after the IOS 14 update. They then went on to hire me to not only manage their advertising but optimize their overall acquisition strategy.

Below are the results I was able to achieve in regards to cost per lead and advertising. I have continued to work with a focus on optimizing their overall marketing strategy and conversion rate.

Results

Reduction in Cost Per Lead $

%

Increased Leads

%

Increased Ad Spend

Overview Video

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